How a contact leaves
Every email carries, at its foot, your sender’s name, your postal address and the ways to stop receiving it. You never write them. In trial mode, emails go without the postal address until you give it.
The foot of each email
Section titled “The foot of each email”- A commercial email, such as a newsletter or News and offers, has Leave this one, Manage my preferences and View in your browser. Mailboxes also show their own unsubscribe button.
- A service email, such as Notices, says why the person receives it, and has the same three links.
Leave this one
Section titled “Leave this one”Leave this one opens a page on your domain with one button. When the person presses it, they stop receiving that newsletter or type. Nothing changes until they press it, and nothing else changes when they do.
The preferences page
Section titled “The preferences page”Manage my preferences opens a page on your domain, personal to that person, with no password. It is in their language and titled with your sender, such as “Your emails from Example Kitchen”.
- What you receive: each newsletter and type they receive, with a switch to leave it.
- I want to keep receiving them, which tells you they want to keep receiving this email’s newsletter or type. Nothing else changes.
- About you: their first name, last name and organisation, all optional, and the language of the emails when your emails come in more than one. Their email address does not change there.
- Leave everything: “Every newsletter and offer from Example Kitchen stops, now and later.” Service emails keep coming; they can leave each one on its own.
Joining another newsletter is not done there: people join with the sign-up form on your website.
What you see
Section titled “What you see”The contact’s page in Contacts records every change and where it came from, such as “Left everything” with the email it came from, a name the person changed themselves, or when they said they want to keep receiving it. They no longer receive what they left. Read What a contact can receive.